Red Dress runway to kick off Mercedes-Benz Fashion Week
The National Heart, Lung, and Blood Institute’s (NHLBI) The Heart Truth movement will once again bring the Red Dress to life on the runway at Mercedes-Benz Fashion Week in New York City, with the debut of the Red gathering 2011.
The Heart Truth’s Red Dress gathering 2011 will open Mercedes-Benz Fashion Week at Lincoln Center today (Feb 10, 2011). extra than 20 celebrity participants will showcase the control of the Red Dress to encourage women to take accomplishment to protect their heart health.
Featuring almost 70 top houses and 150 celebrities since its inception, this annual event made possible through a organization with the fashion industry has helped to establish the Red Dress as one of the most recognizable health cryptogram in the country.
This year’s Red Dress Collection is offered by Diet Coke with national sponsor Swarovski and partners Bobbi Brown Cosmetics and AOL.
“For four years, Diet Coke has been a fanatical supporter of The Heart Truth. This year we’re offering consumers extra behavior than ever to participate in the effort. We invite consumers nationwide to join us in capturing flags to help raise awareness and backing for heart health programs,” said William White, group director of Coke North America. “We are dedicated to encouraging new generations of people to be active, stay strange and become advocate for heart health.”
The Heart Truth’s Red Dress gathering 2011 will open Mercedes-Benz Fashion Week at Lincoln Center today (Feb 10, 2011). extra than 20 celebrity participants will showcase the control of the Red Dress to encourage women to take accomplishment to protect their heart health.
Featuring almost 70 top houses and 150 celebrities since its inception, this annual event made possible through a organization with the fashion industry has helped to establish the Red Dress as one of the most recognizable health cryptogram in the country.
This year’s Red Dress Collection is offered by Diet Coke with national sponsor Swarovski and partners Bobbi Brown Cosmetics and AOL.
“For four years, Diet Coke has been a fanatical supporter of The Heart Truth. This year we’re offering consumers extra behavior than ever to participate in the effort. We invite consumers nationwide to join us in capturing flags to help raise awareness and backing for heart health programs,” said William White, group director of Coke North America. “We are dedicated to encouraging new generations of people to be active, stay strange and become advocate for heart health.”